Imagine the human body as an illuminated walking billboard… Science fiction?

Not if you see the latest developments in bio-engineering. Researchers at the Beckman Institute (University of Illinois) and the Tufts University in Medford, have managed to build silk-silicon LEDs that can sit under the skin and might act as little photonic tattoos.

For the past thirty-one years, D&AD has been granting it’s yearly Global Students Awards.  All over the world, students in design and advertising are challenged to come up with mind-blowing creative answers to set briefings.

The emerging talents have a choice between 12 sponsored briefings and the results are judged by leading creative directors  and the participating sponsors.
It’s a win-win situation : sponsorship offers brands the opportunity to set a bespoke, creative briefing while supporting young talent.  The students on their hand, are given a chance to produce some of their most creative work, without the constraints they’ll be meeting in their professional lives.

Each year The Marketing Foundation organizes a conference, discussing one particular segment of marketing, that gathers about 2500 attendees.

“Done before”:  you‘re likely to say, but this organization is all about teaching and offering experiences to students.  The whole event is set up by students who work on a voluntary basis, coached by some professionals. So while learning first hand, how to pull off such a major event from A to Z, they present keynotes by major players in the world of innovative marketing to their fellow students. Seems like everybody’s winning here, no?